The Insect Repellent Market is estimated at USD 4,391 million in 2023. Further, the market is expected to grow from USD 4,797 million in 2024 to USD 9,403 million in 2031 at a CAGR of 10.1%.
The Insect Repellent Market encompasses a broad spectrum of products formulated to deter or eliminate insects—mosquitoes, ticks, flies, and more—in both consumer and commercial settings. Product types include chemical repellents (e.g., DEET, picaridin), botanical sprays, spatial diffusers, treated clothing, and electronic devices. Demand is driven by public health concerns, especially in regions prone to mosquito‑borne diseases such as malaria, dengue, and Zika, as well as increased global travel and outdoor lifestyles. Retail distribution channels—supermarkets, pharmacies, and e‑commerce—offer easy access, while regulatory standards on safety and efficacy shape product innovation. Recent advancements include long‑lasting micro‑encapsulation, wearable delivery formats, and plant‑based alternatives that align with safety and sustainability trends. Rising consumer awareness and health campaigns are propelling growth across residential, recreational, and institutional applications.
Geographically, North America and Europe represent mature markets with high per‑capita consumption of advanced repellents and strong regulatory oversight. Asia‑Pacific and Latin America are the fastest‑growing regions, supported by tropical climates, high vector disease prevalence, and expanding middle‑class purchasing power. Africa also remains a critical region due to disease risk and public health interventions. Innovation focuses on long‑duration wearable patches, odorless indoor sprays, and integrated clothing fabrics treated with insecticide. Digital platforms and app‑based reminders enhance user compliance and safety education. Challenges include ensuring product safety, achieving regulatory approval, and addressing consumer concerns over synthetic ingredients. Nonetheless, rising disease prevention efforts, climate change impacts, and demand for outdoor products forecast sustained market expansion.
By category, conventional insect repellent is the largest segment in the insect repellent market as it includes widely used chemical formulations like DEET and picaridin that provide proven and long-lasting protection against mosquitoes and other insects, supporting strong consumer trust and high sales globally.
By active ingredient, DEET remains the largest segment due to its extensive use in various repellent formulations for its effectiveness, broad-spectrum protection, and established safety profile, making it the most preferred choice in household, outdoor, and travel applications worldwide.
Trade Intelligence for Insect Repellent Market
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Global Insecticides, put up in forms or packings for retail sale or as preparations or articles Trade, Imports, USD million, 2020-24 |
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2020 |
2021 |
2022 |
2023 |
2024 |
|
World |
10,003 |
10,557 |
11,153 |
10,567 |
10,409 |
|
Brazil |
1,484 |
1,578 |
1,966 |
1,629 |
1,332 |
|
India |
424 |
500 |
506 |
533 |
581 |
|
United States of America |
287 |
414 |
489 |
433 |
473 |
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France |
441 |
445 |
463 |
497 |
469 |
|
Viet Nam |
218 |
293 |
257 |
227 |
324 |
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Source: OGAnalysis, International Trade Centre (ITC) |
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- Brazil, India, United States of America, France and Viet Nam are the top five countries importing 30.5% of global Insecticides, put up in forms or packings for retail sale or as preparations or articles in 2024
- Global Insecticides, put up in forms or packings for retail sale or as preparations or articles Imports increased by 4.1% between 2020 and 2024
- Brazil accounts for 12.8% of global Insecticides, put up in forms or packings for retail sale or as preparations or articles trade in 2024
- India accounts for 5.6% of global Insecticides, put up in forms or packings for retail sale or as preparations or articles trade in 2024
- United States of America accounts for 4.5% of global Insecticides, put up in forms or packings for retail sale or as preparations or articles trade in 2024
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Global Insecticides, put up in forms or packings for retail sale or as preparations or articles Export Prices, USD/Ton, 2020-24 |
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Source: OGAnalysis |
Key Insights
- Plant‑based repellents featuring essential oils (e.g., lemongrass, IR3535) are growing in popularity, targeting consumers seeking natural, low‑irritant alternatives to traditional synthetic chemicals.
- Wearable formats such as wearable bands, patches, and clips infused with long‑lasting repellent agents are gaining traction due to ease of use and child‑friendly designs.
- High‑efficacy sprays with micro‑encapsulated DEET or picaridin offer protection lasting up to 12 hours, meeting consumer demand for longer-lasting, sweat-resistant formulas.
- Treated clothing such as insecticide‑impregnated shirts and outdoor gear are being adopted by hikers, military personnel, and travelers to reduce topical application and enhance protection.
- Spatial diffusers and plug‑in devices using metofluthrin or allethrin are increasingly used indoors and on patios, offering continuous mosquito protection without skin contact.
- Smart packaging and QR‑codes provide dosage instructions, safety precautions, and repellent registration info to build trust and ensure regulatory compliance.
- Public health campaigns and school programs in endemic regions are distributing free insect repellent products and educating users to improve disease prevention efforts.
- E‑commerce channels are expanding market reach, enabling direct delivery of niche repellents (natural, sensitive‑skin formulas) to urban and rural consumers.
- Formulation research is focusing on combining UV protection with repellents to offer dual sun and insect defense in a single product.
- Global warming and expanding mosquito habitats are driving increased year‑round usage of repellents, boosting demand for innovative, long‑lasting formats.
Report Scope
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Parameter |
Insect Repellent Market scope Detail |
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Base Year |
2024 |
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Estimated Year |
2025 |
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Forecast Period |
2026-2032 |
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Market Size-Units |
USD million |
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Market Splits Covered |
By Category, By Active Ingredient, By Product Type, By Insect Type, By Distribution Channel |
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Countries Covered |
North America (USA, Canada, Mexico) |
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Analysis Covered |
Latest Trends, Driving Factors, Challenges, Trade Analysis, Price Analysis, Supply-Chain Analysis, Competitive Landscape, Company Strategies |
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Customization |
10% free customization (up to 10 analyst hours) to modify segments, geographies, and companies analyzed |
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Post-Sale Support |
4 analyst hours, available up to 4 weeks |
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Delivery Format |
The Latest Updated PDF and Excel Data file |
Market Segmentation
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By Category |
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By Active Ingredient |
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By Product Type |
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By Insect Type |
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By Distribution Channel |
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By Geography |
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Available Customizations
The standard syndicate report is designed to serve the common interests of Insect Repellent Market players across the value chain and include selective data and analysis from entire research findings as per the scope and price of the publication.
However, to precisely match the specific research requirements of individual clients, we offer several customization options to include the data and analysis of interest in the final deliverable.
Some of the customization requests are as mentioned below :
Segmentation of choice – Our clients can seek customization to modify/add a market division for types/applications/end-uses/processes of their choice.
Insect Repellent Pricing and Margins Across the Supply Chain, Insect Repellent Price Analysis / International Trade Data / Import-Export Analysis
Supply Chain Analysis, Supply–Demand Gap Analysis, PESTLE Analysis, Macro-Economic Analysis, and other Insect Repellent market analytics
Processing and manufacturing requirements, Patent Analysis, Technology Trends, and Product Innovations
Further, the client can seek customization to break down geographies as per their requirements for specific countries/country groups such as South East Asia, Central Asia, Emerging and Developing Asia, Western Europe, Eastern Europe, Benelux, Emerging and Developing Europe, Nordic countries, North Africa, Sub-Saharan Africa, Caribbean, The Middle East and North Africa (MENA), Gulf Cooperation Council (GCC) or any other.
Capital Requirements, Income Projections, Profit Forecasts, and other parameters to prepare a detailed project report to present to Banks/Investment Agencies.
Customization of up to 10% of the content can be done without any additional charges.
Note: Latest developments will be updated in the report and delivered within 2 to 3 working days.
Recent Developments
- October 2025: LANXESS, through its Saltigo division, showcased its latest Saltidin® (picaridin/icaridin) range, highlighting sustainable and skin-friendly insect repellent formulations aimed at replacing DEET-based products across personal care and outdoor protection lines.
- August 2025: SC Johnson achieved a major regulatory milestone as its spatial repellents, Guardian™ and Mosquito Shield™, received a World Health Organization policy recommendation—marking one of the first new vector control product classes to gain endorsement in over two decades.
- February 2025: SC Johnson expanded its production footprint in Africa with new high-speed manufacturing lines at its Nairobi facility, enhancing annual capacity to 20 million units of its Guardian™ spatial repellent for mosquito-borne disease prevention programs.
- July 2025: Startup Mimikai launched the world’s first EPA-registered all-natural insect repellent spray derived from wild tomato plant chemistry, introducing a DEET-free alternative for eco-conscious consumers.
- June 2025: Mimikai finalized a technology licensing agreement to commercialize its DEET-free repellent platform, initiating broader retail distribution and private-label partnerships in North America and Europe.
TABLE OF CONTENTS
1. GLOBAL INSECT REPELLENT INDUSTRY
1.1. Market Scope and Definition
1.2. Study Assumptions
2. INSECT REPELLENT MARKET LATEST TRENDS, DRIVERS AND CHALLENGES, 2023-2031
2.1. Insect Repellent Market Latest Trends
2.1.1. Surging Demand for Natural and Organic Products
2.1.2. Global Warming Triggering Insect Population Boom
2.1.3. Demand for Repellents Specific to Children
2.1.4. Marketing and government initiatives driving the Market in Developing Economies
2.1.5. Increase in Demand from Emerging Countries
2.1.6. Increased impact on domestic animals and wildlife
2.2. Insect Repellent Market Insights, 2023-2031
2.2.1. Leading Insect Repellent Type, 2023-2031
2.2.2. Dominant Insect Repellent Active Ingredient, 2023-2031
2.2.3. Leading Insect Repellent Product Type, 2023-2031
2.2.4. Dominant Insect Repellent Insect Type, 2023-2031
2.2.5. Leading Insect Repellent Distribution Channel, 2023-2031
2.2.6. Fast-Growing Geographies for Insect Repellent, 2023-2031
2.3. Insect Repellent Demand Drivers to 2031
2.3.1. Technological Developments Aiding Product Improvement
2.3.2. Global Trends towards Urbanization
2.3.3. Innovation in packaging
2.3.4. Increase in Consumer Awareness
2.4. Insect Repellent Challenges to 2031
2.4.1. Alternative Pest Control Methods
2.4.2. Operational challenges for global companies
2.4.3. Increasing resistance of vector species to insecticides
2.5. Insect Repellent Market-Five Forces Analysis
3. GLOBAL INSECT REPELLENT MARKET VALUE, MARKET SHARE, AND FORECAST TO 2031
3.1. Global Insect Repellent Market Overview, 2023
3.2. Global Insect Repellent Market Size and Share Outlook, By Category, 2023-2031
3.2.1. Natural Insect Repellent
3.2.2. Conventional Insect Repellent
3.3. Global Insect Repellent Market Size and Share Outlook, By Active Ingredient, 2023-2031
3.3.1. DEET
3.3.2. Picaridin/Icaridin
3.3.3. EBAPP/IR 3535
3.3.4. P-Methane 3,8 Diol (PMD)
3.3.5. DEPA
3.4. Global Insect Repellent Market Size and Share Outlook, By Product Type, 2023-2031
3.4.1. Vaporizers
3.4.2. Spray
3.4.3. Cream
3.4.4. Others
3.5. Global Insect Repellent Market Size and Share Outlook, By Insect Type, 2023-2031
3.5.1. Mosquito Repellent
3.5.2. Bugs Repellent
3.5.3. Fly Repellent
3.5.4. Others
3.6. Global Insect Repellent Market Size and Share Outlook, By Distribution Channel, 2023-2031
3.6.1. Offline Retail Stores
3.6.2. Online Retail Stores
3.7. Global Insect Repellent Market Size and Share Outlook by Region, 2023-2031
4. NORTH AMERICA INSECT REPELLENT MARKET VALUE, MARKET SHARE, AND FORECAST TO 2031
4.1. North America Insect Repellent Market Overview, 2023
4.2. North America Insect Repellent Market Size and Share Outlook By Category, 2023-2031
4.3. North America Insect Repellent Market Size and Share Outlook, By Active Ingredient, 2023-2031
4.4. North America Insect Repellent Market Size and Share Outlook By Product Type, 2023-2031
4.5. North America Insect Repellent Market Size and Share Outlook By Insect Type, 2023-2031
4.6. North America Insect Repellent Market Size and Share Outlook By Distribution Channel, 2023-2031
4.7. North America Insect Repellent Market Size and Share Outlook by Country, 2023-2031
4.7.1. United States
4.7.2. Canada
4.7.3. Mexico
5. EUROPE INSECT REPELLENT MARKET VALUE, MARKET SHARE, AND FORECAST TO 2031
5.1. Europe Insect Repellent Market Overview, 2023
5.2. Europe Insect Repellent Market Size and Share Outlook By Category, 2023-2031
5.3. Europe Insect Repellent Market Size and Share Outlook, By Active Ingredient, 2023-2031
5.4. Europe Insect Repellent Market Size and Share Outlook By Product Type, 2023-2031
5.5. Europe Insect Repellent Market Size and Share Outlook By Insect Type, 2023-2031
5.6. Europe Insect Repellent Market Size and Share Outlook By Distribution Channel, 2023-2031
5.7. Europe Insect Repellent Market Size and Share Outlook by Country, 2023-2031
5.7.1. Germany
5.7.2. France
5.7.3. UK
5.7.4. Italy
5.7.5. Spain
5.7.6. Rest of Europe
6. ASIA PACIFIC INSECT REPELLENT MARKET VALUE, MARKET SHARE AND FORECAST TO 2031
6.1. Asia Pacific Insect Repellent Market Overview, 2023
6.2. Asia Pacific Insect Repellent Market Size and Share Outlook By Category, 2023-2031
6.3. Asia Pacific Insect Repellent Market Size and Share Outlook, By Active Ingredient, 2023-2031
6.4. Asia Pacific Insect Repellent Market Size and Share Outlook By Product Type, 2023-2031
6.5. Asia Pacific Insect Repellent Market Size and Share Outlook By Insect Type, 2023-2031
6.6. Asia Pacific Insect Repellent Market Size and Share Outlook By Distribution Channel, 2023-2031
6.7. Asia Pacific Insect Repellent Market Size and Share Outlook by Country, 2023-2031
6.7.1. China
6.7.2. Japan
6.7.3. India
6.7.4. Rest of Asia Pacific
7. SOUTH AND CENTRAL AMERICA INSECT REPELLENT MARKET VALUE, MARKET SHARE AND FORECAST TO 2031
7.1. South and Central America Insect Repellent Market Overview, 2023
7.2. South and Central America Insect Repellent Market Size and Share Outlook By Category, 2023-2031
7.3. South and Central America Insect Repellent Market Size and Share Outlook, By Active Ingredient, 2023-2031
7.4. South and Central America Insect Repellent Market Size and Share Outlook By Product Type, 2023-2031
7.5. South and Central America Insect Repellent Market Size and Share Outlook By Insect Type, 2023-2031
7.6. South and Central America Insect Repellent Market Size and Share Outlook By Distribution Channel, 2023-2031
7.7. South and Central America Insect Repellent Market Size and Share Outlook by Country, 2023-2031
7.7.1. Brazil
7.7.2. Argentina
7.7.3. Rest of South and Central America
8. MIDDLE EAST AFRICA INSECT REPELLENT MARKET VALUE, MARKET SHARE AND FORECAST TO 2031
8.1. Middle East Africa Insect Repellent Market Overview, 2023
8.2. Middle East Africa Insect Repellent Market Size and Share Outlook By Category, 2023-2031
8.3. Middle East Africa Insect Repellent Market Size and Share Outlook, By Active Ingredient, 2023-2031
8.4. Middle East Africa Insect Repellent Market Size and Share Outlook By Product Type, 2023-2031
8.5. Middle East Africa Insect Repellent Market Size and Share Outlook By Insect Type, 2023-2031
8.6. Middle East Africa Insect Repellent Market Size and Share Outlook By Distribution Channel, 2023-2031
8.7. Middle East Africa Insect Repellent Market Size and Share Outlook by Country, 2023-2031
8.7.1. Middle East
8.7.2. Africa
9. INSECT REPELLENT MARKET STRUCTURE
9.1. BASF SE
9.2. Reckitt Benckiser Group PLC
9.3. Bayer AG
9.4. FMC Corporation
9.5. Syngenta AG
10. APPENDIX
10.1. About Us
10.2. Sources
10.3. Research Methodology
10.4. Contact Information
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